In an internal memo circulated on Sept. 20, Walmart announced their decision to no longer sell e-cigarettes at their U.S. locations. Their decision is reportedly not because of recent medical concerns but because of growing “regulatory complexity.”. Given the growing federal, state and local regulatory complexity and uncertainty regarding e-cigarettes, we plan to discontinue the sale of electronic nicotine delivery products, Walmart, via CNBC. The retail company plans to continue selling devices until they’ve exhausted their current inventory of e-cigarettes. . Their decision is being met with criticism from the American Vaping Association, as the retail giant will continue to sell regular cigarettes. . You know you are in the middle of a moral panic when big corporations like Walmart find it is easier to sell deadly combustible tobacco products than to sell harm reduction alternatives. , American Vaping Association President Gregory Conley, via statement.