For a monthly fee of up to $23.50, users can see an unlimited number of flicks at the theatre chain. The service, which will launch shortly, is being called 'Regal Unlimited. To activate, one must sign up and purchase their tickets through the movie company's smartphone app. According to Regal Cinemas' main website, there are three subscription plans. 'Regal Unlimited' costs $18 a month and lets you watch films at 200 select locations. After that, there is 'Regal Unlimited Plus,' which runs you $21 a month and increases the number of theatre options to 400. Finally, 'Regal Unlimited All Access' gives you the unlimited pass to 550 spots at a monthly cost of $23.50. In addition, subscribing to the plans can get you discounts for popcorn, soda and other concessions.