September 2019

Mattel Launches Gender-Inclusive Doll Line

The toy manufacturing company launched their gender-inclusive doll line, called “Creatable World,” on Sept. 25. The line features six different doll kits that offer a number of customizable options, including hair, clothes and accessories. According to Kim Culmone, Senior Vice President of Mattel Fashion Doll Design, the line is meant to celebrate “inclusivity.” Kim Culmone, via CNN Culmone also said that the “Creatable World” line was inspired by an increased push by parents and kids for more gender-fluid options. Kim Culmone, via Press Release