October 2019

Kylie Jenner Trademarks 'Rise and Shine'

Jenner is looking to capitalize on her latest viral song. "Rise and Shine" went viral last week after she sang it to her daughter, Stormi. . Jenner filed paperwork to trademark "RIIISE AND SHIIINNEE." . She intends to use the phrase on pants, coats, dresses, footwear, headwear, jackets, sleepwear, socks and cosmetics. . A series of sweatshirts featuring the words, “Riiise” and “Shiiinnee,” . already sold out at KylieJennerShop.com. . The hashtag #RiseandShine hit a billion views on TikTok earlier this week, . making it the fastest-growing trend ever on the video creation app.