The tech giant faced backlash after it was revealed the company contracted workers to listen to recordings of customers speaking to its digital assistant Siri. As the recordings could be triggered falsely, they would often contain private information. We realize we haven’t been fully living up to our high ideals, and for that we apologize, Apple Statement. Amazon, Google, Facebook and Microsoft have also all been caught conducting similar practices. Apple announced that it will no longer keep recordings of customer interacting with Siri, relying solely on computer-generated transcripts. The company will also provide users the ability to opt in to whether or not they wish to provide Apple audio samples of Siri requests. Apple says that such samples will only be listened to by Apple employees, rather than contracted employees.