December 2020

Amazon Sales Reach Record-Breaking Numbers Amid Holiday Shopping Season

The retail giant didn't release any specific numbers, but Adobe Analytics data showed an impressive surge in online spending from Thanksgiving to Cyber Monday. According to the data, sales on Thanksgiving day increased about 22% compared to last year, hitting $5.1 billion. .Black Friday sales jumped to $9 billion. .Cyber Monday sales are expected to amount to between $10.8 and $11.4 billion. .Those figures would make this year's Cyber Monday the largest online shopping day in American history.While Covid-19, the elections and uncertainty around stimulus packages impacted consumer shopping behaviors and made this an unprecedented year in ecommerce ... , Taylor Schreiner, a director at Adobe Digital Insights.... we expect to see continued, record-breaking ecommerce sales from now until Christmas, Taylor Schreiner, a director at Adobe Digital Insights